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home brands culture in action
Culture in Action

The Character of Dependability: A Lesson from Will Baird

A late-night buzz, a kept promise, and a reminder of what real dependability looks like. My phone buzzed at 10:28PM on a Friday night in December. The kids had just ...

collage from the Crawlspace Medic annual retreat at Pinehurst 2026
Culture in Action

The Real Power Behind Crawlspace Medic

Last week, Crawlspace Medic gathered in Pinehurst for our annual retreat. And once again, we were reminded of something powerful: People. Process. Profit.In that order. It’s easy to obsess over ...

home brands culture in action
Culture in Action

Kayla is Dependable!

Dumpster Mule is not only an emerging brand. It’s a one location brand at that (not for long). There are many times Kayla is left to answer customer questions and ...

home brands culture in action
Culture in Action

A Lesson in Grit on a Punch List Pros Job

I was on a job with Punch List Pros recently, and the crew got held up at Lowe’s picking up supplies they were initially told they wouldn’t need. I planned ...

tiny crawl space access at a customer home
Culture in Action

Choosing the Hard Path

When I walked up to the crawl space pictured above, my stomach dropped. It was debatable whether I could even squeeze my head through the opening. My first instinct was ...

home brands culture in action
Culture in Action

Dependability isn’t about always having the answer.

Being Dependable isn’t about always having the solution. It’s about being humble enough to admit when you don’t, and making sure your team can still get where they need to ...

home brands culture in action
Culture in Action

This is Culture in Action

A customer called Crawlspace Medic franchisee Clark McCarthy in a bit of a panic after getting a big quote from another company. Clark was fully booked — but he made ...

Home Brands: Virtue of the Week
Leadership

Improvise, Adapt, and Overcome

As 2025 ends, reflect on challenges, learn from adversity, and carry those lessons forward. Don’t quit—improvise, adapt, and overcome.

Home Brands: Virtue of the Week
Leadership

Growing Through Knowledge

A year of learning, expanding expertise, and positioning Home Brands for stronger franchise success in the year ahead.

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